The Lord of the Rings in Concert
A Lord of the Rings concert can’t have just any website. Working with Concerts Studio, the brief was clear: a digital experience worthy of the epic of Middle-earth, with buying a ticket easier than finding the One Ring.
We designed a website that doesn’t only inform: it pulls the fan into Tolkien’s universe. Look and narrative aligned with Peter Jackson’s trilogy, intuitive navigation and a flawless Ticketmaster integration for buying with no friction.
We created a graphic identity that breathes the fantasy of the saga and finished it with strategy: SEO, lead magnets you can’t say no to and newsletters that land from the first click. From the visit to the seat in the stalls.
"Buying tickets, easier than finding the One Ring."The project team
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