Sant Just Desvern Tourism, a website to get lost… and find everything.

Sant Just Desvern wanted to show itself to the world and, along the way, remind its own residents what they have next door: an Iberian settlement, old farmhouses, the whole of Collserola a step away and a Festa Major with character. The brief: a tourism website where the natural, the urban and the cultural could live together.

One that could win over a visitor from abroad and a local alike, and that the City Council tourism office could update without depending on anyone.

We built a custom WordPress website, with a 100 % bespoke design and in four languages: Catalan, Spanish, English and French. A visitor arriving from Lyon or London gets the same website a local does, not a cut-down version.

We organised the town around questions, not departments. What to do? Sant Just in a day, urban routes, heritage sites, itineraries, markets, fairs, shopping, sports, cycling routes. Where to eat? Where to sleep? Family and business tourism. Events and news. That is how someone who does not know the town navigates.

Every hotel, restaurant and service has its own editable listing to show off with: opening hours, photos, how to get there. And we finished it off with interactive maps, an events calendar and photography that makes you want to go.

We adapted the «Naturalment Collserola» brand to carry that connection with the green: colours, shapes and a rhythm that invite you to breathe. The same brand we later took to the Municipal Market website.

A municipal tourism website fails when it is organised like the org chart. The key was structuring it the way a visitor uses it: what do I do, where do I eat, where do I sleep, what is on this weekend. And leaving every listing in the hands of whoever knows it.